OTTAWA–Award-winning advertiser Bruce Sinclair has taken the creative helm at Fuel Industries, where he was recently named the new chief creative officer. Sinclair is now in the process of relocation to Fuel’s Ottawa office after a stint freelancing in Vancouver. "One of the things about Fuel that is amazing is the talent pool here. It […]

ST. JOHNS—Target Marketing and Communications, are the developers behind the recent advertising campaign for Brock University called “The Campaign for a Bold New Brock.” Target secured the contract after Brock University offered a RFP last fall. Target commissioned photographer Derek Shapton and illustrator Marcel Laverdet to work on this ad The first ad debuted on […]

TORONTO—Sheridan College illustration students have designed a series of icons to demonstrate the power of illustration. Partnering for the second time with Rethink Communications of Vancouver, students were asked to finish the sentence: Illustrators have the power to… — and then design an icon to explain their statement.   Sheridan illustration students explore the power […]

VANCOUVER—The recently expanded Vancouver Convention Centre opened its doors two weeks ago, unveiling a new visual identity created by Karacters Design Group, a subsidiary of DDB Canada. The facility, based on the waterfront in Vancouver, was built mostly with clear glass, allowing delegates a clear view of the water and mountains outside. A stylized version […]