Graphic Designers of Canada (GDC) is proud to present the debut of their new film Design Canada, a documentary examining Canada’s golden age of graphic design. Backed by both the GDC and the GDC Gibson Fund, ”Design Canada” was created to provide Canadians with unique insights into the socio-cultural importance and lasting impression that graphic and communication design has made throughout Canadian culture.
The project that would eventually become “Design Canada” got its start in 2012 when director Greg Durrell began shooting footage on his Canon 7D. A year into this process, Durrell made the acquaintance of Jessica Edwards, a Canadian filmmaker residing in Brooklyn, and Canadian designer Gary Hustwit. Together, these three formed the team that would spend the next five years weaving the colorful and varied threads of narrative that make up the Design Canada story.
The breadth and depth of this film are vast, dissecting and discussing the symbolism and imagery of eras as early as the colonial trading days through contemporary graphic design. It attempts to provide meaningful answer to the questions “What makes us Canadian?” and “What defines a national identity…?” through the various images, symbols, and elements that make up the graphic and communication designs that have become the cultural touchstones throughout Canada’s history.
Graphic designers Burton Kramer, Stuart Ash, Jean Morin, Pierre-Yves Pelletier and many more lend their expertise and knowledge of design throughout the film. It is as though Design Canada takes the documentary paradigm and creates a place at the feet of the masters who have influenced and established much of both past and contemporary graphic design.
The debut tour of the film have been set and posted, with screening stops in Toronto, Montreal, and Vancouver. You can get tickets for the screening here.
Want a preview? Check out the trailer.
Toronto: June 13, 2018
Montreal: June 15, 2018
Vancouver: June 28, 2018
The digital debut of Design Canada is currently slated for the fall of 2018.