Destination Canada, the national tourism marketing agency, has a brand new logo that makes love and travel tangible. The logo, which is “Canada” in bright, bold letters, in the shape of a heart, aims to inspire more international travelers to explore Canada. The updated logo also has a updated tag line, “For Glowing Hearts.” It’s […]
View Post canada, Destination Canada, rebrand, rebranding, tourism
Logojoy was created in 2016, and was designed to be a one-stop shop for entrepreneurs to get all of their branding assets. Now, the logo designers has decided to make a change, and to become more than just a logo platform. Now, with its new name, logo, and branding, Looka is up and running! Looka […]
View Post LogoJoy, Looka, rebrand, rebranding
Sault Ste. Marie in Ontario has launched its new logo and branding. Their new look was developed with the help from consultants as part of a $100,000 identity, logo and branding initiative. The new colors and shapes speak to Sault Ste. Marie’s roots, while also representing the city’s beautiful natural environment. “The colors reflect the […]
View Post Ontario, rebrand, rebranding, Sault Ste. Marie
Aéroports de Montréal (ADM) has launched a new brand platform to modernize its airport sites for Montréal-Trudeau (YUL) and Mirabel (YMX). These changes have a significant positive impact on both airports, and are aimed to attract new residential and international customers. The transformation This organization has been going through a transformation for several years now, […]
View Post Aéroports de Montréal, Montreal, rebrand, rebranding
Scotiabank, established in 1832, is one of Canada’s largest banking institutions and financial services providers. The bank recently undertook a comprehensive update to their brand to reflect a more modern look and identity. Scotiabank wanted a comprehensive update to every aspect of the brand to foster a newer approach to the communications conducted by its […]
View Post rebrand, rebranding, scotiabank